Tech Moves

Tech Strikes: Outreach provides CMO; new execs at startups ShelfEngine and Kaskada; and extra

Melton Littlepage, left, and Stefan Schulz. (Outreach Photos)

— Outreach, the Seattle sales enablement startup now valued at $4.4 billion, named Melton Littlepage as its new chief marketing officer and added Stefan Schulz to its board of directors.

Littlepage was most recently senior vice president of marketing at cybersecurity company Tenable. He was previously a marketing executive at New Relic, Schoology and spent more than a decade at Bellevue, Wash.-based Concur.

Outreach’s former CMO Margaret Arakawa left the company in December.

Schulz is currently CFO and EVP of publicly traded PROS Holdings. He was previously a financial executive at public software companies Digital River and Lawson Software.

Kane McCord. (ShelfEngine Photo)

— Grocery tech platform ShelfEngine announced Kane McCord as its new president and chief revenue officer. He was most recently COO at mobile shopping app Ibotta.

Based in Seattle, ShelfEngine’s platform is used by grocers to better manage orders to help reduce excess costs and waste. In March, the startup closed a $41 million Series B funding round.

McCord will report to ShelfEngine CEO Stefan Kalb and be based out of the company’s Denver office.

Charna Parkey. (Photo courtesy of Charna Parkey)

— Seattle machine learning startup Kaskada promoted Charna Parkey to vice president of product. Parkey was previously the company’s data science lead and recently featured on GeekWire as a Geek of the Week.

Prior to joining Kaskada in 2020, Parkey spent five years at augmenting writing startup Textio. She has her Ph.D. in electrical engineering. Parkey succeeds former head of product Emily Kruger, who is now VP of operations and product at software consultancy Loka.

Founded by ex-Google Cloud engineers, Kaskada’s software aims to make it easier for data scientists and data engineers to work together, specifically at enterprise companies outside the tech world that rely on data science.

— Former Porch Director of Engineering Viplav Mishra is now VP of engineering at Seattle delivery startup Pandion. Mishra was most recently CTO at Steve Ballmer’s USA Facts.

— Economic development group OneRedmond announced Shawn Palmer as an advisor for its East King County Small Business Development Center. A US Navy veteran, Palmer has a masters in leadership management and is an accredited small business consultant.

— Seattle HR firm Reverb hired Reggie Malli as head of leadership development. Malli was most recently a manager of learning and development at Amazon.

[Editor’s Note: GeekWire is a Reverb client.]

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